"No more dieting! The Diet Free Life Methodology is revolutionary! When I was setting at my kitchen counter watching Robert Ferguson proclaim that I could eat the foods I like and reduce my waistline, I had no idea that I was being introduced to an eating plan that would equip me to triumph over my lifelong battle with obesity." - Dr. Bernadette Anderson, M.D., M.P.H.
This website is guided by Robert Ferguson and an elite team of the most credible fitness, nutrition, wellness and life coaches in North America. Ferguson has been recognized by such organizations like the National Medical Association, NAACP and Nutrition Science Institute for his unique and revolutionary approach to teaching others how to eat the food that they love, lose all the weight they want and live diet-free!

Eat it, Love it, Lose it!

Long before Robert Ferguson co-developed the Food Lovers Fat Loss System® with Provida Life Sciences and years before the release of his newest book, Diet-Free for Life, he and his wife Krista had helped thousands of people eat food they love and reduce their waistline and expand their lifeline.

Thanks to the growing success of Food Lovers, Diet-Free for Life and Robert's constant and growing popularity as a leading voice for weight loss, TODAY ... thousands of people have experienced his princple-based methodology - eating cheeseburgers, pasta, delivery pizza and pancakes and losing 5 to over 200 pounds. The same people who had a difficult time believing this was possible have become believers. These same people have reached their weight loss goals without giving up any of the foods they love.

Meet just a few of the success stories below:

Brandy B., Age 30 Favorite "Diet" Foods: Cheeseburgers Grilled Cheese & Beans Pasta Alfredo

Matt F., Age 44 Favorite "Diet" Foods: Subway Subs Mexican Food Steak & Baked Potatoes

Gloria T., Age 72 Favorite "Diet" Foods: Chicken Dumplings Key Lime Pie Macaroni & Cheese